Wednesday, May 11, 2005

Deals
Eisbrenner Public Relations of Troy, Michigan and Hong-Kong based Upstream Asia have formed a strategic partnership to provide corporate and marketing communications support to automotive- and technology- related corporations aiming to expand their reach between North America and Asia

The agreement follows the recent co-operation between the two firms to help North American- based clients maximize their participation in Auto Shanghai 2005.

Accounts
OutlookSoft Corporation, a leading provider of Microsoft-based business performance management (BPM) software, has appointed Prompt Communications as its UK-based public relations consultancy.

People
Mylan Laboratories Inc. has named Patrick A. Fitzgerald Vice President, Public Relations replacing Fi Heather Bresch, who was promoted to the new position of Vice President of Strategic Corporate Development in the office of the CEO. He was previously Director of Public Relations for General Nutrition Centers.

Diary Dates
The world’s leading international gathering for the broadcast news industry -- The News Xchange -- will take place 10-11 November at the Grand Hotel Krasnapolsky in Amsterdam. The largest international event of its kind and underwritten by Eurovision, the not-for-profit News Xchange 2005 will probe the most relevant issues of the day facing the broadcast news industry.The 2004 conference attracted 450 delegates from 148 organisations in 47 countries Additionally, 42 speakers were brought in via satellite from all corners of the world.

The Fort Worth chapter of the Public Relations Society of America will host an educational and professional business development seminar on June 8. The presenters include Roslyn Dawson Thompson, principal and chief creative officer of Dawson Duncan, a marketing communications firm based in Dallas.
Send your news to albiondd@yahoo.co.uk

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